Ms. Mridula Singh received the Excellence in Real Estate Business Development Award at the Impact Innovation Summit & Excellence Awards 2025, held in Riyadh. She is the Director of ZENA Properties and Co-Founder of Spectrum Networks, and her work now spans both real estate and technology.
This recognition follows her earlier honor, the Gulf News × BeingShe Excellence Award, and points to her rising influence in Dubai’s real estate scene.
A Career Built Across Industries
Mridula’s professional story began outside of real estate. After completing her MBA, she entered the shipping and oil & gas sectors. That phase of her life taught her international trade and corporate structures. Knowledge she would use later when entered the real estate business. Her focus shifted to this field when she saw room for transformation.
She started with homes that others overlooked. After purchasing them, Mridula redesigned them with custom interiors. Once the work was done, it was ready for short-term rentals. By mixing investment strategy and personal style she created a path different from that of traditional developers.
Through ZENA Properties, Mridula has built a portfolio of residential assets. She looks for properties with untapped potential, renovates them with distinctive interiors, and prepares them for the rental or sales market. This is how she has shaped the industry by showing real estate can thrive financially without compromising on design.
Using Technology in Real Estate
Mridula’s work in real estate is known for its flair of technology. She does so through her connection with Spectrum Networks, where she currently serves as a Director. That role has given her insight into how digital tools can support real estate operations.
She has applied those lessons at ZENA, using software for pricing, automating tasks, and creating stronger marketing campaigns. This mix of education and property work has helped her prepare businesses and teams for an industry that is changing quickly.
Looking Ahead
Her progress so far has set the stage for wider growth. With family investment and her own drive, she is now planning to take the model into new GCC markets. The approach is clear: upgrade undervalued properties, add distinctive design, and run operations with transparent systems. It is a method that balances business performance with user experience.
What Winning Means to Her
Speaking after receiving her award in Riyadh, Mridula said:
“This recognition reinforces my belief that real estate is about experiences, trust, and innovation. I see this award as motivation to push forward, scale faster, and bring even more value to the communities we serve.”
At the Riyadh Summit
The 2025 Impact Innovation Summit & Excellence Awards brought together leaders from more than 30 countries. Their goal was simple. Celebrate achievement in sectors like health, education, technology, and business.
One of the many such celebrations was the award presented to Mridula Singh. Through this honor, the summit recognized the impact her vision and determination has had on Dubai’s real estate. How it has become a beautiful mix of design, digital tools, and business development.
